Time: It takes no more than 2 minutes to drive your entire mobile club to take action on your message
Consumer Loyalty: sms is a non spam technology and consumers provide permission to hear from you
Consumer Feedback: gain instant feedback from your customers so you can make the necessary adjustments to your business to make it better
Guaranteed to connect with 98% of your audience
Conditioning: psychologically condition your clients to use you on a regular and consistent basis
Viral/Word of mouth: your clients will forward your promotion to their friends and grow your database for you!
While other gadgets are becoming more and more popular, the mobile phone has become ubiquitous in the lives of Americans. A recent survey from TeleNav revealed that 55% of those surveyed would rather give up caffeine than be without their phone, and 66% of users said they sleep with their phone next to them at night.
The Numbers don't lie...
Traditional Media Advertising is Down
Radio Advertising: Down 11%
Newspaper Circulation: Down 18.7%
TV Advertising: Down 10.1%
Magazines: Down 14.8%
Digital and Mobile Marketing are both UP!
Digital Marketing: Up 9.2%
Mobile Marketing: Up 18%